Let our CEO and founder Douglas Gibson demonstrate just how easy setting up an e-commerce website with Web-To-Print can be during our #SuccessfulWebToPrint Live Session Webinar.
To start the year off with a bang, we’re hosting an exciting live webinar session to explore some of the core areas that a Web-To-Print solution offers to help your business grow, including how easily you can start taking a slice of the personalisation industry revenue, without the need to be a web developer.
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Douglas shared “Today’s demanding and dynamic digital world is driving a phenomenal rate of change in the printing and packaging industries. The importance of an online presence has motivated businesses to look for innovative and automated systems that can help them adapt to new customer behaviours and demands. That’s where Web-To-Print comes in.”
During the session, taking place on the 6th January, we will cover three key topics:
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Make money online
The importance of an online presence for businesses in all sectors is undeniable. According to consumer research specialist Forrester, at least 70% of consumers start their ‘customer journey’ searching the internet. Data from Google suggests that, for B2B, this is as high as 89% - and this was before the global pandemic.
For the printing and packaging industries, a Web-To-Print system offers the ability to digitalise business operations and the opportunity to take orders 24/7 via customisable online storefronts. This means you can make money, even while you sleep.
During this webinar, Douglas will recommend some of the key features you should look out for in a Web-To-Print system, including the levels of customisation and automation on your storefront. He will also demonstrate how easy it is to set up an e-commerce website from scratch using our intuitive content management tool.
Our Infigo CMS+ module allows you to personalise your back end theme settings and manage your website content, from home page to contact pages, by effortlessly editing simple templates. This allows you to easily create a webpage’s look and feel, then add or edit content using a much more straight-forward data entry approach.
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Create revenue streams
In July, Greg Young, our Customer Success Director, shared in our blog that approximately 30% of our customer base shifted their focus from traditional print items to manufacturing products like visors and face masks during the first half of the year.
Infigo customer Chris Halkovic, ASU Print Lab, commented, when asked about Web-To-Print “It’s having a system that allows you to make changes quickly and be able to deliver what your customers need, within a few days’ notice, that’s really key.”
During our session, Douglas will share how the flexibility a Web-To-Print system offers to businesses, including the ability to add new product lines without the need for additional staff, can be crucial to not only survive but thrive in an ever-changing environment.
He will also demonstrate how easy it is to add new customisable products to your online store with our upcoming new module. We’re excited to showcase some of the most recent development, which will allow users to take software they’re already familiar with, and provide the tools to transform it into a fully functioning product. Our InDesign Plugin will allow you to easily add new items, just by importing elements from an InDesign file, including text, fonts, canvas, and more, directly into your storefront.
See detailed reports
Peter Drucker, management consultant, wisely said “What gets measured, gets managed”. It’s essential for any business owner or manager to have full visibility of their operations and sales performance, in order to make informed decisions about the direction of the business.
A cloud-based Web-To-Print software allows you to have a 360° overview of your business, even whilst working remotely. As Infigo’s customer Jon Bailey, Precision Proco, confirms “For me, the most important offer of Web-To-Print at the moment is the ability to deal with a network of people working from home.”
During this webinar, Douglas will share our brand new reporting module which will allow you to quickly find relevant information to improve your operations. Infigo Insights, offered in three tiered plan options, will show your business analytics presented in a clear and concise way, for ultimate convenience and control.
Register now to save your seat and we look forward to seeing you on the 6th January 2021 at 10am EST, 3pm GMT.
